Newspaper of Gender- based(domestic) violence of Women-on-men from Nyeri County-Kenya

Abstract

This paper examined print media representations of gender-based domestic violence messages from Nyeri, Kenya, one of the counties inhabited by the Kikuyu ethnic group. The Kikuyu are Kenya’s most populous ethnic group – this is according to the 2009 Kenya population census (Basse, 2010). Two newspapers, the Daily Nation (mainstream) and the Nairobian (tabloid-style) weekly provided the data for the study. Content analysis was used to examine the frequency of frames, prominence, type of stories, and sources used in the stories while critical discourse analysis (CDA) helped examine emergent themes. Purposive sampling was used to select news articles on gender-based domestic violence in Nyeri County published by the two newspapers between June 1st, 2015 and August 31st, 2015. In total, 22 articles were analyzed from both newspapers. The main findings: (1) Most of the news articles had a negative tone: Daily Nation (eight) and the Nairobian (nine); (2) the Nairobian covered the domestic violence in Nyeri in a sensational manner using vivid language, graphics and colorful pictorials, while the Daily Nation used a conservative approach in its coverage; (3) The two newspapers framed the Nyeri woman as an angry, violent and dangerous woman while the Nyeri man was framed as mainly an alcoholic and helpless victim; and (4) Previous gender media narratives such as the Bobbitt’s gender violence story and the Angry black woman phenomenon parallel the localized Nyerification effect.