The Role of Internal Public Relations Tools on Employee Relations at Kenya’s National Assembly

Abstract

This study was conducted to analyze the role of internal Public Relations tools on employee relations at the Kenya National Assembly. This study adopted a descriptive survey design. The objectives of the study were: To investigate the value of internal employee social networks on employee relations, to determine the benefits of internal employee surveys system on employee relations, to establish the role of internal newsletters on employees and to analyze the benefits of internal employee events on employee relations at the Kenya National Assembly. Questionnaires were used to provide answers to the research questions. The study population comprised 173 participants and a sample of 78 was studied. The study findings indicated that internal employee social networks significantly influence employee relations, internal employee survey systems are important in improving employee relations, internal newsletters are an important tool for maintaining and improving employee relations and internal employee events are important in fostering strong relationships among staff members of the Kenya National Assembly. The study recommends that organizations should explore the various internal networks used for employee relations that are useful in enhancing employee relations initiatives and that organizations should embrace employee surveys as part of their management approach. Further research is needed on the various types of surveys used for employee relations and their influence on internal communication in organizations.